Перетворення відходів на нові можливості

Henkel has become the first major global fast-moving consumer goods company to partner with the Plastic Bank. At the presentation of the partnership ‏(from left): Shaun Frankson and David Katz, Founder of the Plastic Bank, Marie-Ève Schröder, Corporate Senior Vice President International Marketing in Henkel’s Beauty Care business unit and Thomas Müller-Kirschbaum, Head of Global Research and Development in Henkel’s Laundry & Home Care business unit.

The Plastic Bank creates a ladder of opportunity: People living in poverty can collect plastic waste from the local environment and bring it to a plastic collection center.

The materials are sorted and weighed, before collectors choose either a cash payment, items such as cooking fuel, or services like mobile phone charging or internet access.

Many communities in Haiti live without access to waste management infrastructure. This means waste – including plastic waste – enters small waterways. From there, it travels to the ocean.